Market scale & competitive position
Market, Pure Mass, CPD and priority-brand performance in one matrix
MS% = GMV market share.MS% +/- = change versus comparable period, percentage points.Platform subtotal is shown before Tmall, JD and Douyin detail.
Total + Tmall + JD + Douyin performance, matching the tracking-report grammar
Ranking uses unrounded Total GMV.Rank GAP compares with the baseline rank.Search changes display only, not rank.
MARKET + PRODUCT L1 DATA · Northstar production MySQL read-only snapshot. GMV shown in RMB mio. Grey / N.A. means the period is unavailable or not comparable; missing days are never treated as zero. Product L2 and Top 50 remain format samples until Product data binding is completed.
Category mix & Top 50 products
Category mix & Top 50 products
Category mix & Top 50 products
Category mix & Top 50 products